Here you can find the best quotes from Chip Heath grouped by book.
Decisive: How to Make Better Choices in Life and Work quotes
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Any time in life you’re tempted to think, ‘Should I do this OR that?’ instead, ask yourself, ‘Is there a way I can do this AND that?
Success emerges from the quality of the decisions we make and the quantity of luck we receive. We can't control luck. But we can control the way we make choices.
When people have the opportunity to collect information from the world, they are more likely to select information that supports their preexisting attitudes, beliefs, and actions
Confirmation bias is probably the single biggest problem in business, because even the most sophisticated people get it wrong. People go out and they’re collecting the data, and they don’t realize they’re cooking the books
Research has found that interviews are less predictive of job performance than work samples, job-knowledge tests, and peer ratings of past job performance
Made to Stick quotes
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The most basic way to get someone's attention is this: Break a pattern.
Anger prepares us to fight and fear prepares us to flee.
To make our communications more effective, we need to shift our thinking from "What information do I need to convey?" to "What questions do I want my audience to ask?
The first problem of communication is getting people's attention.
The Curse of Knowledge: when we are given knowledge, it is impossible to imagine what it's like to LACK that knowledge.
People tend to overuse any idea or concept that delivers an emotional kick.
